Gravity Creative

Second in a series, THE 5 LAWS OF GRAVITY FOR A MORE SUCCESSFUL BRAND. When you’re creating or recreating your website, smart design is more than decoration. Smart design makes even the [...]

First in a series, THE 5 LAWS OF GRAVITY FOR A MORE SUCCESSFUL BRAND. In the race for brand awareness and ultimately brand loyalty, if you’re not moving forward, you’re falling behind. The days [...]

Or cannabis. Or pot or grass or bud or hemp or smoke or…. just plain marijuana. Anything but dope which is what we called it in the 1970s and which still elicits snorts of derision from my [...]

A recent Harvard Business Review article by Alexandra Samuel titled “The Science of Swag” started me thinking about promotional items and what our clients should really consider before producing [...]

With the holiday shopping season upon us, and an intensely difficult economy surrounding us, retailers are coming up with creative solutions to responsibly entice customers and to survive the [...]

Before you allocate a lot of budget to your next marketing effort, you may want to doublecheck who it is you’re selling to. With the exception of IT Professionals, a group that remains primarily [...]

If you take a picture of a specially-created 2D bar code with your cell phone camera,  you’ll be able to view the extended, multi-media experience consisting of reviews, video, directions, [...]

When I attended the third annual “101 Things Designers Can Do to Save the Earth” workshop, I thought I’d hear about choosing sustainable materials, reducing packaging, and maybe witness a soapbox [...]

The brainchild of our own Jennifer Pritchard, this awesome flyer campaign can currently be seen on the mean streets of Seattle. And soon on the even meaner streets of Bellevue—unless someone has [...]